INVESTIGATING THE MOTIVATING FACTORS FOR HIGH SCHOOL STUDENTS TO TAKE ACCOUNTING EDUCATION

Authors

  • Dr. Husam Salah Sameen AL-Rubaye Assistant Professor, College of Administration and Economy, Department of Public Administration, University of Diyala, Diyala, Iraq
  • Dr. Syed Atif Jilani Assistant Professor, Department of Business Administration, Aligarh Muslim University Centre Murshidabad, West Bengal, India

Abstract

The study recognizes and identifies the factors that influence high school students’ in selecting accounting as their future education choice. Several factors, such as, attitude, subjective norms, role models, and parent’s perception, perceived self-efficacy (PBC-SE) and perceived control (PBC-control) were examined to determine their influence on students’ selection choices. Using a structured questionnaire, a survey was conducted in the city of Aligarh. The sampling unit was high school students studying in the Aligarh district. The results indicate that variables such as attitude, subjective norms and parent’s perception positively influence the high school students’ intention to choose accounting for future education. However, perceived self-efficacy (PBC-SE) and role model were not significant in predicting students’ intention to select accounting as future education. Perceived control (PBC-control) which was conceptualised as perceived lack of availability of quality schools had an impending relationship with student's intention.

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Published

2024-12-11